About RPA
RPA (Rubin Postaer and Associates) is an independent full-service advertising agency founded in Santa Monica, California in 1986 by Gerry Rubin and Larry Postaer. The agency has handled the American Honda creative and media business continuously since its founding and remains one of the largest independent agencies on the West Coast. Headquartered in Santa Monica, CA and founded in 1986, RPA organizes its work around Full-Service Advertising, Media Planning & Buying, Brand Strategy, Digital, and related disciplines. Agencies with this focus typically support planning, production, and channel execution so marketing teams can compare vendors on scope, category experience, and operating model. Public references include work for brands such as Honda, Acura. Buyers reviewing RPA should weigh team size (500-1000), service mix, and geographic coverage against their category and procurement requirements.
National Marketing Awards Evaluation
Score reflects the agency profile, service breadth, visible recognition, and national ranking footprint.
Best matched for brands evaluating agencies with depth in Full-Service Advertising, Media Planning & Buying, Brand Strategy.
Services & Specialties
Full-Service Advertising
Media Planning & Buying
Brand Strategy
Digital
Analytics
Marketing Analytics
Industries Served
Where RPA Fits Best
RPA suits teams comparing partners across Full-Service Advertising, Media Planning & Buying, Brand Strategy, with the strongest fit for buyers weighing Full-Service Advertising and Media Planning & Buying work. Its listed industry focus covers Consumer Brands, Media.
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